Monte Freeman, GM at America’s Auto Auction Oklahoma, teamed up with Auction Edge to create this video. In it, Monte shares his 10 principles and absolutes. We're excited to share them with you!

View Our Presentation from CAR 2025

The 10 Guiding Principles for Customer Success with Monte Freeman

1. Are in the business of serving people

2.  Never say No (find a way to say Yes)

3. Never say that’s not my job

4. Will always be first to speak (welcome)

5. We are going to be great at what we can Control

6. “Get it right” not “be right”

7. Will do whatever it takes

8. Make a part of every day about someone else

9. Always do more than we have to

10.  Ask “What can I do for you?” 

WE….